Cynthia C. Horton

How Cognitive Biases and Heuristics Affect Decision-Making in Dating

Availability Heuristic and Anchoring Effect Cognitive biases and mental shortcuts significantly shape decision-making processes regarding potential romantic partners. A 2023 study published in the Journal of Social and Personal Relationships reported that 78% of online daters experienced at least one cognitive bias influencing their swiping and messaging behaviors. One prevalent bias is the availability heuristic,

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Saving Water and Energy When Using the Washing Machine

In today’s world, the issue of rational use of natural resources and energy is becoming increasingly important. Rising utility costs and growing environmental concerns are forcing us to look for ways to reduce water and electricity consumption in our daily lives. One of the important aspects of this process is the use of household appliances,

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